
Always. A Marketing Strategy Review or marketing audit is a thorough review of your marketing plan, objectives, strategies, and current activities being executed in your business. The objective is to see what’s working and what isn’t so you can identify areas for improvement.
Strategy before tactics. Always. A Marketing Strategy Review or marketing audit is a thorough review of your marketing plan, objectives, strategies, and current activities being executed in your business. The objective is to see what’s working and what isn’t so you can identify areas for improvement.
Your marketing plan is a pathway to achieving growth, and keeping it current is an investment in your success. Why is it important to review your marketing plan each year? You may find that your plan has unrealistic expectations. Why you need to review your marketing strategy afterThe old saying You cant make an omelet without breaking eggs is an apt description of the marketing process. As marketers, were constantly looking for new ways to attract the right customers and convert them into leads and potential customers. But there is no substitute for a solid, well-thought-out marketing plan. Marketing plans are always a work in progress. Theyre updated regularly to reflect changes in the market, new technologies, and even the weather.