The 5 stages of strategic digital marketing planning include plan, reach, act, convert and engage. In this section, we will summarise the key success factors for each stage of your digital marketing strategy, with examples, integrated across the Smart Insights RACE Framework. 1. Plan Every successful digital marketing strategy starts with a plan!
A digital marketing plan is a document in which you strategically map out your digital marketing objectives, as well the actions youll take to achieve those objectives.
Every successful digital marketing strategy starts with a plan! We recommend you use a data-driven approach, review your current digital marketing effectiveness, and plan to improve from there. Digital marketing strategy digital marketing planThe digital marketing strategy is the plan of the digital marketing campaign that will be implemented by the company to promote their products and services. It is a series of activities that are performed to communicate with the target audience by various means of communication (online and offline). It includes everything from website design and content creation to social media marketing, search engine optimization (SEO), and mobile marketing.
