What is business model essence, what are the core business model drivers. In the centre, it is business strategy, defined by mission, vision and value proposition. Business model is then delivered through core product or service, core distribution strategy and core monetization strategy. Apple, Google and Amazon examples are provided to explain their business model essence.
Cost leadership stands as one of the most important strategy differentiators. It relies on strong supply chain and logistics, development and innovation that allow for low cost, go-to-market and business unit strategy and priorities. These occur in different functions including back office, head office and closer to the customer facing roles.